Media company film tobacco indicators

Who's accountable for putting toxic tobacco imagery in the movies in theaters that kids and teens see most? Get the facts. 

Survey Hollywood’s tobacco trends. Compare the tobacco footprints of America’s biggest media companies. Check out the tobacco rankings for producers, directors, actors, and other famous names. You can even call up individual tobacco profiles and movie reports.

How scores for movies are calculated

 

Company Youth rated smoking % Incidents (average per movie) Youth-rated Impressions (millions) R-rated smoking % Incidents (average per movie) R-rated impressions (millions) Total impressions (millions)
Independents 53% 14 31,499 81% 36 40,854 72,353
Sony 56% 13 32,602 74% 41 32,290 64,892
Comcast 43% 16 27,835 74% 34 29,215 57,050
AT&T 42% 11 34,171 71% 34 45,399 79,570
Disney 32% 7 38,447 82% 29 18,494 56,941
ViacomCBS 48% 12 24,806 77% 32 17,781 42,587