Media company film tobacco indicators

Who's accountable for putting toxic tobacco imagery in the movies in theaters that kids and teens see most? Get the facts. 

Survey Hollywood’s tobacco trends. Compare the tobacco footprints of America’s biggest media companies. Check out the tobacco rankings for producers, directors, actors, and other famous names. You can even call up individual tobacco profiles and movie reports.

How scores for movies are calculated

 

Company Youth rated smoking % Incidents (average per movie) Youth-rated Impressions (millions) R-rated smoking % Incidents (average per movie) R-rated impressions (millions) Total impressions (millions)
Independents 54% 19 2,521 83% 36 3,074 5,595
Sony 40% 8 676 84% 107 7,417 8,093
Comcast 18% 9 403 60% 44 1,915 2,318
AT&T 31% 5 78 85% 60 7,451 7,529
Disney 17% 3 945 54% 8 90 1,035
ViacomCBS 19% 0 5 55% 23 1,557 1,562