Media company film tobacco indicators

Who's accountable for putting toxic tobacco imagery in the movies in theaters that kids and teens see most? Get the facts. 

Survey Hollywood’s tobacco trends. Compare the tobacco footprints of America’s biggest media companies. Check out the tobacco rankings for producers, directors, actors, and other famous names. You can even call up individual tobacco profiles and movie reports.

How scores for movies are calculated

 

Company Youth rated smoking % Incidents (average per movie) Youth-rated Impressions (millions) R-rated smoking % Incidents (average per movie) R-rated impressions (millions) Total impressions (millions)
Independents 42% 12 3,297 75% 42 8,944 12,241
Sony 38% 7 1,553 79% 64 9,425 10,978
Comcast 31% 24 6,983 60% 33 4,223 11,206
AT&T 29% 3 1,040 74% 36 11,103 12,143
Disney 22% 9 6,228 88% 34 3,147 9,375
ViacomCBS 33% 7 966 65% 25 2,012 2,978